Social Media Strategist

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Job Description


  • Design and implement social media strategies to achieve marketing goals for a variety of clients across multiple industries
  • Understand best practices and trends in social media marketing
  • Use paid and sponsored capabilities within social media platforms to boost and promote content to specifically identified target audiences as needed
  • Create social content calendars based on company objectives, seasonal aspects, and audience considerations
  • Analyze KPIs relative to the social strategy and create clear actionable insights from available data
  • Listen & engage with the online community and acting on the client’s behalf
  • Collaborate with the account service team in the creation of marketing recommendations, strategies and actions for the client.
  • Monitor the latest trends in social media, including advertising formats, channels, and technologies to improve campaign performance and provide recommendations on how clients can best leverage new tools and services
  • Proofread and quality check, with a focus on accuracy and attention to detail.


  • Bachelor’s degree with 3+ years of experience in social media marketing. Agency experience preferred.
  • Strong working knowledge of how to market and communicate to specific client audiences across all mainstream social media channels
  • Strong background in running paid campaigns on social channels
  • Experience in integrating content into multiple social distribution channels
  • Monitor out-of-scope requests,  initiate additional estimates and approvals.
  • The desire to education and train other team members on best practices, trends and technologies
  • Understanding of basic graphic design principles and photography to ensure professional presentation of online content
  • Possesses well developed analytical ability to extract insight from data and plan next steps across multiple online mediums
  • Basic understanding of Google Analytics and specific social channel metrics
  • Strong attention to detail, proofreading, problem-solving, and time management skills
  • Strong initiative/self-motivated individual with a strong desire to succeed. “Can Do” attitude and team mentality a must.
  • Excellent verbal and written communication skills a must

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