Digital Account Lead

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Job Description


  • Oversee all digital marketing efforts on behalf of respective clients
  • Serve as the primary contact for all client requests, including managing external communications, maintaining status sheets and leading client meetings and conference calls
  • Coordinate logistics and lead client kickoffs and discovery sessions
  • Develop strategic recommendations including detailed proposals, tactics, and budget, for potential and respective clients
  • Responsible for the accountability and profitability of respective clients
  • Continually strive for existing account growth through proactive account management
  • Build and maintain meaningful and mutually beneficial client relationships
  • Lead the strategy team in the formulation of digital marketing strategies and oversee execution of those strategies that are in alignment with client’s specific business and marketing goals and objectives
  • Manage internal resources to ensure all elements of respective clients digital marketing strategies are completed on time, on budget and in a manner that is satisfactory to the client
  • Assist with the implementation and management of digital marketing campaigns as needed
  • Manage the billing process for designated clients
  • Acquire insight into online marketing trends and keep strategies up-to-date
  • Engage in meetings to ensure client satisfaction and identify areas for improvement or growth


  • 5-7 years experience in an agency setting or project management role
  • Client-service focused, detail oriented and highly organized with the ability to identify client needs and translate client input into clear direction for the broader core team
  • Ability to multi-task and manage multiple projects at one time
  • The ability to form and maintain quality relationships with team members and clients
  • Understanding of all facets of digital marketing
  • Understanding of Google Analytics; certification is not required for hire but willingness to acquire is mandatory
  • Willingness to learn all aspects of digital marketing strategy on a tactical level
  • Excellent verbal and written communication skills
  • BS degree in Marketing or relevant field

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